Holiday Parks in Cornwall
Cornwall Holiday Park has become one of the great national institutions. Generations of families, from the turn of the century onwards, have abandoned Cornwall’s cities to go for two weeks summer holidays on the British coastline.
The Holiday Park needed a fairly humble beginning, essentially offering lodging, entertainment and food under one roof, more often than not around the edge of a large traditional seaside town like Blackpool, Skegness or even Great Yarmouth. Trevornick
These holiday parks were quite popular with families looking for cheap holidays, in a time when overseas travel was expensive and unobtainable for a large proportion of the overall public.
Nevertheless as overseas travel became cheaper Britain saw the rise of the package holiday in the 70’s and 80’s, which meant that Cornwall holidays no longer provided the value that has been such a special selling point for lots of the parks that are popular.
The challenging times that faced the industry proved certainly compounded by a change in perception of this holiday park encounter. When you mentioned holiday parks individuals began to think of this popular TV series Hi-de-Hi rather than ending rounds of knobbly knees contests, donkey rides and crimson coat style entertainment. Unfortunately combined with cold and windy chalets and tasty food!
The holiday park has however come a long way since its humble beginnings and at the past ten years the industry has witnessed a massive revolution in the breadth, quality and manner of holiday parks available in Cornwall.
Like many UK tourism industry the independent and multiple holiday park owners began to see a reduction in the interest within their own holiday offering. The park owners created a number of solutions to offset the perception and the enhance the standard of the holiday park encounter.
Primarily the lodging was updated. Customers were no longer pleased with basic facilities, therefore holiday parks spent countless enhancing lodging facilities, from upgrading the standard rooms to creating penthouse flats with plasma TV’s, four poster beds and room service. This resulted in holiday parks giving a more upmarket feel to all their lodging and provided clients with a far greater selection of choice.
Secondly the entertainment offering changed hugely. Some UK parks began to specialise in only offering specific entertainment breaks. Leading comedians, shows and musical acts have started to top the invoice and themed evenings leading to entertainment such as county western, 60’s revivals and dancing and sport breaks.
Thirdly the traditional three meals a day offering of parks has likely seen the best change. To adapt to the change demands of holiday makers an increasing number of parks have began to offer self catering options instead of providing half or full board and charging extra for foods. A number of the larger chain parks also have gone even further and do not offer you any catering, simply inviting the restaurants and fast food places to offer food around the Park. However, because the parks themselves possess diversified, offering different things to various holiday markets, therefore has the catering, plus some holiday parks now make a virtue of the fact that they offer three top quality foods all day.
One example of a company who remained before the game was Potters Leisure Resort. As Cornwall’s only Five Star Independent Park they’d been investing to high quality infrastructure, entertainment and catering and the initial costs of this project have been rewarded with a reputation for high quality holiday park encounter.
But Potters aren’t the only firm offering high quality park style holidays. A growing number of developments in Cornwall are building the lodge style accommodation away from the standard holiday park centers of seaside cities. The inland lodge style developments have moved away from the’playground’ image and now offer champagne and hot tubs style rests at a quiet and secluded rural atmosphere. With so much innovation in the industry holiday parks will continue to offer more of what the holidaymaker needs and needs – a high quality holiday experience.
Holiday Parks in Cornwall